Last Updated on June 14, 2021 by Bharat Saini
In the present world, mobile has become equally important as food and water. We use them to stay informed, to connect with our friends and family, and for entertainment. There are so many apps present in a single mobile for different purposes to make our life hassle-free. Building a successful app is not only an opportunity for tech-savvy engineers anymore. But now, designers, innovative businessmen, and creative marketers are taking over the mobile application and web application market.
A BCA in Mobile Application Course from a college like DY Patil International University will make your life much easier in the field of the mobile application. So apply now for admission. You can also visit the website for getting complete information. To create a successful mobile app, you have to complete several development steps. Let’s get some details about each of them.
In mobile app development, the main issues often come in the way to successful project completion are not technical, but organizational ones. If the processes are poorly organized then even an experienced developer can fail. A successful app smartly combines three aspects: market, user, and the product itself. All these factors need to work together to give users a great product in the form of a successful mobile app.
1-Get an idea
An idea is the starting point for everything. You may have many ideas in your mind with lots of confusion that which of them is the most promising. As a solution, to get the clear specification, note down the pros and cons of each and possible options for their further development. The main requirement is that not only you but someone else wants your app, and it has to be a solution to a real issue.
2-Target audience
The second important step in creating a mobile app is a clear understanding of who and what the app is developed for. You need to know who will use your app to make it successful. It will help you to understand the business potential of your app, as well as examine how and where to communicate with your target user’s audience. For this, you need to check the current trends, conduct a poll, or build an MVP version of your mobile app and collect all the user feedback. You may also check the Cell Phone Deal Statistics data about the mobile app trends to have a more clear view of your target audience..
3-Select your design and development team
The quality of your product is a result of the ability, talent, and work of your app development team. They will not only provide you with tech expertise but also support your market success. While making your team make sure that your team members have a wide spectrum of skills, that they communicate effectively with each other, and, above all, understand the task you’ve given them. It is crucial to make a list of necessary functions with your team to simplify the project evaluation process, the choice of technology, the planning of the workflow, and many other important aspects.
4-Prototyping and design
The prototype enables the developers to clearly show how the product will look and function, not just visualize something based on a technical description. At this stage, important points of the app like navigation, interaction among the app components, its appearance on different devices, etc., are considered. After finalizing this, you can start drawing the entire app design in detail, starting from the first screen and finishing with the last one. As the design is one of the keys to an app’s success. People want to use mobile apps with a simple yet intuitive. If it’s simple and understandable, then users will stick with your app and probably recommend it to new users.
5-Testing and finalizing
This step is necessary to ensure that all the software functions provided in the app are executed and working correctly. A QA expert checks the app performance in different scenarios and on various devices.
Besides fixing possible errors, testing allows deciding the product finalization, weak point elimination, and additional optimization before the release. All this increases the chance that the target audience will respond positively to your product.
6- Plan a marketing strategy
Buyers are overloaded with information and content that surrounds them. It is harder now to get the users’ attention and present the right sales arguments to convince them to buy the product. So you need to choose the right marketing tools and language to promote your solution. Successful apps are promoted time before they hit the app stores. You can divide your marketing plan into 3 campaign phases: per-launch, launch, and post-launch.
7- Posting on the App Store and Google Play (release)
Finally, now as you have put your idea into action, you need to add your app to the App Store or Google Play, or sometimes to both stores simultaneously.
Now here comes another important step of updating the app. After it is released and you receive feedback from real users will you be able to understand all its strengths and weaknesses. Based on feedback, user behavior analysis, and various metrics, you can plan a workflow chart to add new features when updating the app.